Reach mature Australians

YourLifeChoices provides a range of different advertising options for companies targetting Australia’s lucrative 50+ market. YourLifeChoices boasts robust traffic statistics and industry leading click through rates in our Enewsletters. Advertising options include BLUE CHIP AFFILIATE sponsorships, microsite sponsorships, display advertising, solus eBlasts, enewsletter content and Discount Directory listings.

There is no downside

Advertising to 50-75 year olds on YourLifeChoices website and in our enewlsetters is risk free, as we guarantee an agreed minimum number of page views. At the conclusion of your activity a report will be sent confirming this amount has been reached - and in most cases surpassed.

View your advertising options below or for more information contact Kaye Fallick.


Display Advertising

Takeover

Take over the site! Or the section that matters most to you.

Contact us for the chance to make a real splash on a specific page of the website.

Half Page Vertical (Double MREC)
Dominate the page with this generously proportioned space, 600 pixels deep by 300 pixels wide supplied in jpg, bmp, gif, png or swf formats with a link to the desired page embedded into the half page vertical or supplied, depending on format.

Leaderboard Advertisement
A banner advertisement 90 pixels deep by 728 pixels wide supplied in jpg, bmp, gif, png or swf formats with a link to the desired page embedded into the banner or supplied depending on format.

Medium Rectangle (MREC)
A tile advertisement 250 pixels deep by 300 pixels wide supplied in jpg, bmp, gif, png or swf formats with a link to the desired page embedded into the MREC or supplied, depending on format.

Carousel
Make your product or service part of the news on the home page or top categories in the revolving carousel. Contact us for individual pricing or as part of a comprehensive display advertising package.

For more information contact Kaye Fallick.


Enewsletter Advertising

YourLifeChoices Enewsletter is sent to 135,000+ national recipients, with the Enewsletter receiving high industry open and click through rates.

Solus eBlast
Want to completely own the space? Tailor your unique message and promote your brand with an exclusively created, single distribution, enewsletter containing up to 10 articles, each of up to 300 words, plus 1 image (1000x1000 pixels in size) and 1 hyperlink, about your product or service.

First Sunday Travel Destination Solus eBlasts are offered to tourism specialists (also authored in collaboration with client)

Enewsletter Takeover
Combines a banner (90x580 pixels) on the top of a daily enewsletter with an editorial insertion (sponsored link) as described below.

Enewsletter Sponsored Link
A 30-word teaser will appear in the enewsletter which will spill to the 30-word introduction and 270 additional words on a relevant page of the website, plus an image (1000x1000) with a link to your website. This information remains on website for a further two months or until the offer has finished.

For more information contact Kaye Fallick.

Top five articles September 2016

Top five articles September 2016

Top five articles September 2016

Why were they so good?

Top Stories

  1. Beware vanity metrics
  1. Featured ad unit – Convert
  1. Will boomers relate to your brand?
  1. Top five articles June 2016
  1. Record traffic growth

Case study: Destination Canada

Case study: Destination Canada

Case study: Destination Canada

A two-month campaign that ran across the key planning period for travel to Canada.

Featured ad unit – Solus Eblast

Featured ad unit – Solus Eblast

Featured ad unit – Solus Eblast

Solus EDMs remain the single most effective way to have a branded conversation.

Baby boomers' financial needs

baby boomers, finance, advertising

Baby boomers' financial needs

We set about discovering the hopes, fears and motivators of those in retirement.

Featured ad unit - Premium Sponsor Tile

Featured ad unit - Premium Sponsor Tile

Featured ad unit - Premium Sponsor Tile

Grab the eye of qualified readers with this brand new tile situated at the end ...

Trending: Top five articles July 2016

advertising, trends

Trending: Top five articles July 2016

Why were they so good?

Case study: Spain Tourism

Case study: Spain Tourism

Case study: Spain Tourism

The writers and wider team understood our goals and exceeded our expectations.

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