Popular luxury product recalled due to hidden injury danger⁠—find out why!

The selection of products intended for the care of infants and young children typically involves a strong emphasis on safety and reliability. 

However, a recent announcement concerning a widely recognised item within this category has raised potential concerns for Australian families. 

This development necessitates awareness among those who have acquired this particular product for their young ones.

For many parents and grandparents, investing in a high-quality high chair is a rite of passage—a symbol of care, comfort, and safety for the little ones in our lives. 

But what happens when a product that promises security and luxury turns out to pose a hidden risk? 

That’s the troubling reality facing Australian families after a major recall of the Bugaboo Giraffe high chair, a premium product that’s become a fixture in many modern homes. 

What’s the issue?

The Bugaboo Giraffe high chair, which retails for up to $499 with accessories, has been urgently recalled after a fault was discovered with the screws connecting the legs to the frame. 

According to a notice from the Australian Competition and Consumer Commission (ACCC), these screws can become loose and may detach while a baby or toddler is seated—with or without the additional baby set accessory. 

The result? A serious risk of the chair collapsing, potentially causing a dangerous fall and injury to the child.

The recall notice is clear: ‘There have been incidents and an injury involving babies.’ While the company has not specified the number or severity of injuries, even a single incident is enough to warrant immediate action.

What should you do if you own one?

If you or someone you know has purchased a Bugaboo Giraffe high chair from retailers such as Baby Kingdom or Baby Bunting, the advice is simple: stop using it immediately. 

Bugaboo is urging all customers to contact them for a free repair kit, which includes updated screws, an improved tool, and clearer instructions to ensure the chair is assembled safely and securely.

The company is proactively reaching out to all known purchasers, but if you haven’t been contacted, don’t wait—visit the Bugaboo website or contact their customer service team to request your repair kit.

A global recall: Not just Australia

This isn’t just an Australian issue. The recall has also been issued in the UK and other major markets where Bugaboo products are sold. 

A spokesperson for Bugaboo told media outlets: ‘A safety issue has come to our attention on the Bugaboo Giraffe that could affect stability if consumers didn’t fully tighten the screws during set up.’

‘In response, we’re proactively offering a free repair kit to all customers with improved components designed to prevent this from occurring.’

Importantly, Bugaboo has emphasised that no other products in their range are affected by this recall.

Why do product recalls happen?

Product recalls are more common than many people realise, and they’re not always a sign of poor quality. In fact, they can be a sign that a company is taking its responsibilities seriously. 

When a potential safety issue is identified—whether through customer reports, internal testing, or regulatory review—companies are required to act quickly to prevent harm.

In Australia, the ACCC oversees product safety and issues recall notices when necessary. If you ever have concerns about a product you own, you can check the Product Safety Australia website for the latest recalls and safety alerts.

The recall is after the discovery of a potential safety issue. Image source: Bugaboo

Tips for keeping your family safe

Register your products: Many companies offer product registration for recalls and safety updates. Take a few minutes to register new purchases, especially those for children.

Check for recalls regularly: Visit the Product Safety Australia website or sign up for email alerts.

Follow assembly instructions carefully: Many product issues arise from incorrect assembly. If you’re unsure, ask for help or contact the manufacturer.

Report problems: If you notice a fault or have a safety concern, report it to the retailer, manufacturer, or the ACCC.

The bottom line

While it’s unsettling to learn that a trusted product could pose a risk, prompt action and open communication from companies like Bugaboo help keep families safe. If you own a Bugaboo Giraffe high chair, don’t delay—stop using it and request your free repair kit today.

Have you ever experienced a product recall or safety issue with a baby or household item? How did you handle it? Share your stories and tips in the comments below—your experience could help keep another family safe.

Also read: Popular children’s toy recalled over serious risk—could it be in your home?

Don Turrobia
Don Turrobia
Don is a travel writer and digital nomad who shares his expertise in travel and tech. When he is not typing away on his laptop, he is enjoying the beach or exploring the outdoors.

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