Supermarket support for over 70s

Woolworths will ramp up its online delivery capacity over the next week to help meet the essential food and grocery needs of the growing number of customers in self-isolation because of COVID-19.

The retailer has partnered with Australia Post and the DHL Supply Chain to launch the ‘Woolworths Basics Box’ across the ACT, NSW and Victoria for customers unable to leave their homes. Other states are expected to follow in the coming weeks.

Available for $80, the ‘Woolworths Basics Box’ will contain meals, snacks and a few essential items. The price also includes contactless doorstep delivery by Australia Post within an estimated time of two to five business days of order. Woolworths will not be profiting from providing this service.

Customers can’t choose, switch or select specific products with the ‘Woolworths Basics Box’.

By streamlining the picking process and partnering with Australia Post for the delivery and DHL for the packing, Woolworths will be able to get more essential items to many more vulnerable customers faster.

Customers not confident shopping online will have the option to be supported through their order over the phone.

Once an order has been placed, customers will receive updates on the delivery from Australia Post via text message and email.

Following successful trials across 41 supermarkets last week, Woolworths plans to transform another 100 supermarkets into priority delivery hubs to get more home deliveries to ‘priority assistance’ customers.

New priority delivery hubs will launch throughout the week, with the specific stores and adjusted trading hours for in-store customers to be announced at woolworths.com.au/updates.

Woolworths is also working closely with delivery partners, Sherpa and Drive Yello to expand their driver base to support more rapid deliveries out of stores to those in need.

Woolworths chief executive Brad Banducci said: “We understand many of our older or more vulnerable customers will be anxious about their food and grocery needs in the weeks ahead.

“Going to the supermarket is a key part of everyday life for many of them, and some will have never even considered ordering groceries online before.

“But we will also need Australians to rally together and help. If you can shop for a friend, family or loved one, please do. Because there will be some in our community who don’t have that option, and we need your help to put the most vulnerable first. 

“We thank customers for their patience and understanding as we work to meet these challenges together.”

Woolworths first introduced priority assistance home deliveries on 13 March to help the elderly, people with disability and those in mandatory isolation. It has since delivered to more than 90,000 customers in need. 

To apply for Priority Assistance delivery, customers need to complete the form at woolworths.com.au/priorityassistance or call 1800 000 610 to find out more. 

Have you used priority assistance for your shopping? Will you be more likely to order your groceries online now?

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Written by Ben

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