If you’ve wandered the bedding aisle lately, you’ve probably noticed a dizzying array of sheet sets boasting thread counts that seem to climb ever higher—400, 800, 1,000, even 1,200!
And with each jump in number, the price tag also leaps. But is splashing out on those ultra-high thread count sheets worth it, or is it just clever marketing designed to part you from your hard-earned dollars?
Let’s unravel the truth about thread count, what matters for a good night’s sleep, and how to get the best value for your money, especially if you’re looking for comfort, durability, and a little luxury without the unnecessary expense.
Thread count refers to the number of threads woven together in a square inch of fabric, lengthwise (warp) and widthwise (weft).
For example, if a sheet has 200 threads running vertically and 200 horizontally, the thread count is 400. The idea is that a higher thread count means a denser, softer, and more luxurious sheet. But as with many things, it’s not quite that simple.
According to sleep experts and textile specialists, the ‘best’ thread count depends on the type of material and weave. A thread count between 200 and 600 for most cotton sheets is ideal.
Here’s a quick guide:
- Standard cotton or percale weave: 200–400 is comfortable, breathable, and affordable.
- Sateen weave: 300–600 offers a silky feel and more weight.
- Egyptian cotton: 300–500 is usually sufficient for a soft, durable sheet.
Going above 600? You’re likely paying for marketing, not extra comfort. Many experts agree that a 400-thread count sheet made from high-quality cotton can feel as soft and luxurious as a 1,000-thread count set—sometimes even better!
Is high thread count just a marketing ploy?
In many cases, yes. Some manufacturers inflate thread counts using multi-ply threads (twisting two or three thinner threads together), which can artificially boost the number without improving quality.
For example, a 200-thread count sheet made with triple-ply yarns could be marketed as 600-thread count, but it won’t necessarily feel softer or last longer. These sheets sometimes feel heavier, less breathable, and may even wear out faster.
Conversely, sheets with a very low thread count (under 180) can feel rough and wear out quickly. So, while you don’t need to chase the highest number, it’s best not to go too low.
What else should you consider besides thread count?
Thread count is just one piece of the puzzle. Here are other key factors to consider when shopping for sheets:
1. Material quality
The type and quality of the fibre matter more than the thread count. Long-staple or extra-long staple cotton (like Egyptian or Pima cotton) produces smoother, stronger, and more durable sheets than short-staple cotton, even at a lower thread count.
2. Weave
- Percale: Crisp, cool, and breathable—great for hot sleepers or summer nights.
- Sateen: Silky, smooth, and slightly heavier—ideal for those who like a bit of sheen and warmth.
3. Ply
Single-ply sheets use one thread per yarn, producing a lighter, softer fabric. Multi-ply sheets twist multiple threads together, making the fabric heavier but not softer.
4. Other fabrics
Not all sheets are measured by thread count. Instead, microfibre, flannel, and jersey sheets use GSM (grams per square metre). For microfibre, look for around 100 GSM; for jersey, 150 GSM; and for flannel, 170 GSM or higher. Silk sheets are measured in ‘momme’—20 momme is a good standard for bedding.
5. Personal preference
Some people love the crispness of percale, while others prefer the sateen drape or the flannel cosiness. If you sleep hot, opt for lighter, more breathable fabrics. A heavier weave or flannel might be your best friend if you get cold easily.
Are expensive sheets ever worth it?
Sometimes, yes—if you’re paying for genuine quality. Sheets made from certified Egyptian cotton, organic fibres, or with special finishes (like hypoallergenic treatments) can be worth the investment, especially if you have sensitive skin or want your bedding to last for years. But don’t be fooled by sky-high thread counts alone.
When it comes to sheets, higher thread count doesn’t always mean higher quality—or a better night’s sleep. Focus on the type and quality of the fabric, the weave, and your comfort preferences.
A well-made 400-thread count sheet set can feel as luxurious as those 1,000-thread count options, and you’ll have more money left over for the things that matter.
Have you ever splurged on high-thread-count sheets? Did you notice a difference, or was it all hype? Share your experiences and tips in the comments below—we’d love to hear what works for you!
Also read: Transform your bed into a 5-star haven with this simple secret to soft sheets
