Google has a 'Shadow Profile' of your interests
Google has been accused of building a profile containing "intimate lifestyle details" as well as "secret interests" of millions of Australians. Technology company Oracle has alleged Google to have broken the law by misleading consumers about true motives for snooping.
Oracle's submission to the ACCC's world-first inquiry saw it include a 17-page attachment called "Google's Shadow Profile" setting out a surveillance operation of phone owners.
“A consumer sees an ad that is unnervingly, pointedly accurate,” the attachment began. “It seems to target information — so personal, so specific — that only this consumer would know the information.
“Maybe the ad targets a secret interest or hobby, a special place, or intimate lifestyle details.
“Is the microphone on? Is the camera activated? No — but they might as well be.
“In fact, Google is using massive amounts of consumer data, not all of which it discloses to consumers, to micro-target advertising. All without the consumers knowledge or consent.”
Do you believe your mobile phone is recording your conversations? Are you thinking of going phone free in the near future?