Australia's most alluring attraction for international tourists

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You’ll never guess the newest Australian attraction that’s luring international travellers to our shores.

It’s not cuddly koalas (cuddle one, I dare you), it’s not our beautiful beaches, killer cafés, giant red rocks, national parks, wonderful wildlife or ripper road trips.

No, the newest Australian attraction is, according to the ABC, our slumping dollar.

Australia enjoyed record tourism last year. Over 9 million international tourists hit our shores and, due to a fall in the Aussie dollar, more are expected this year and in future.

“It’s not a cheap place to visit, so any drop in the dollar is going to help,” said Tourism Transport Forum (TTF) chief executive Margy Osmond.

“It may mean we see more people dispersing outside the major capitals and staying a bit longer.”

And the flailing dollar isn’t deterring us from heading overseas either, with Australian Bureau of Statistics (ABS) figures showing increasing numbers of Aussies heading overseas last year.

According to the TTF, the dollar doesn’t have the last say on when to travel.

“It’s all about the mortgage,” said Ms Osmond. “That’s the thing that changes their mind in so many instances – that combined with the falling dollar will make it less attractive to go overseas.”

Does the dollar influence your travel plans? What is the main influence for getting you out the door?

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Written by Leon Della Bosca

Leon Della Bosca is a voracious reader who loves words. You'll often find him spending time in galleries, writing, designing, painting, drawing, or photographing and documenting street art. He has a publishing and graphic design background and loves movies and music, but then, who doesn’t?



Total Comments: 1
  1. 0

    yes, the exchange rate does have an influence on where I go. For the last few years I have given Singapore a miss as their dollar has appreciated over 30% against ours. Indonesia luckily is still good value, and I will again head there this year. But it’s getting hard to find good value now with our dollar depreciating against all Asian currencies.



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