Tigerair’s new ad campaign highlights the best reason to travel

Is there a better reason to travel than ‘because you can’?

Tigerair’s new ad campaign

There are many good reasons to travel, ranging from the philosophical – such as betterment of the self and learning about new cultures, to the purely indulgent, such as experiencing opulent luxury hotels and seeking decadent days in paradisiacal parts of the world.

But we reckon Tigerair’s new ad campaign nails the best reasons for travel.

Simply titled ‘Go for it’ the new campaign highlights Tigerair’s affordability, making it the ultimate carrier for travelling for any reason at all.

From birthday parties to funerals, special events or simply to visit a friend, you can’t deny that Tigerair’s rates make it incredibly affordable to fly almost anywhere in Australia for any reason.

The campaign was created to encourage people to travel because they can.

“At its heart, the campaign is about seizing the moments that matter, so Tigerair can connect you with your family and friends at any time,” said Tigerair Chief Executive Merren McArthurn.

“Once upon a time, flying was a luxury, but with Tigerair you can go interstate for a weekend away, you can go because you need a break from the everyday, you can go to see friends for dinner, or you can go for no reason at all.”

Have you flown with Tigerair? How do you rate the experience? Do cheap rates make it easier for you to travel? Are you happy to forgo luxuries for the experience once you land?



    To make a comment, please register or login
    23rd Jun 2018
    Start by having a look at the woeful track record of this company. Who'd ever want to put themselves into a position of being ripped off and abused? not me.
    Fly with anyone else is my motto.
    Stone the Crows
    23rd Jun 2018
    I have flown Tiger countless times .and never found any problem with them .they have always been on time .their fairs are quite reasonable .all tiger personnel both on the ground and in the air were always courteous and friendly .If anything Terminal 4 at Melbourne airport has been woeful and not a good experience ,I have been through the new Terminal 4 and it was better

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