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How to ease pressure on your pocket and the planet

If you’re feeling overwhelmed by the amount of stuff in your life, Associate Professor Melissa Norberg is here to help.

The deputy director of Macquarie University’s centre for emotional health is using science to help people understand what drives the habits that lead to their overconsumption and to their reluctance to let objects go.

Her message is for all Australians – our nation is the 13th largest contributor of household waste per capita in the world, spending more than $10.5 billion annually on goods and services that are rarely or never used. “Most everything that we buy will go into landfill – we recycle less than 20 per cent of household waste,” Assoc. Prof. Norberg says.

With a background in clinical psychology, she has worked with people who have hoarding disorder and compulsive buying problems and, as a result, started to study object attachment and what contributes to it.

Read: Seven ways to tackle plastic waste

“As children, we learn that objects provide comfort, and we carry that through for the rest of our lives,” she says.

“I realised it is all on a spectrum, and if I can help people who meet criteria for a psychological disorder to let go of possessions, then I should be able to help all consumers make better decisions about possessions.”

Object attachment is a huge contributor to buying and saving possessions we don’t really need – a key understanding for those who want to consume less and rid their homes of clutter.

It goes right back to early childhood, when an object like a blanket or stuffed animal can act as a substitute for an absent caregiver – particularly in Western societies where children, for instance, typically sleep in separate rooms to their parents.

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“Many children will outgrow their attachment object, but those who experience a lot of distress in their lives will be more likely to hang on to their attachment objects, and continue to use them in a self-soothing manner,” says Assoc. Prof. Norberg.

“As children we learn that objects provide comfort, and we carry that through for the rest of our lives. We buy many things to give us comfort. It is about learning to recognise that process as often we don’t give it much thought, instead thinking that we ‘need’ the objects.”

The path to buying less

Impulse shopping does make many of us feel good, Assoc. Prof. Norberg says, but we need to realise that the happiness is short-lived – and that more stuff doesn’t make us better people.

Before you make a purchase, she says you might ask yourself:

Read: How environmentally friendly are these everyday items?

The path to decluttering

Among Assoc. Prof. Norberg’s science-based tips to aid the process of letting things go:

Working on your emotions

If you want to own fewer possessions, it is about stopping and pausing and realising that acquiring and saving is always about increasing a positive emotion or decreasing a negative emotion, Assoc. Prof. Norberg says.

“So it is about learning to tolerate our emotions and finding other ways to change our emotions and how we think about ourselves. If we had a bad day at work, can we go for a walk or talk to a friend instead? Can you sit with some anxiety or sadness without turning to a possession for help?”

Assoc. Prof. Norberg isn’t saying don’t ever buy or save anything. She is simply encouraging people to be more cognisant of what they buy and save. “We are consuming much more than our Earth can handle. Some of us are consuming more than we can afford or more than our homes can easily store.

“This hurts us, those around us, and will hurt future generations. So let’s buy and save less. I’m not advocating for a throw-away culture either. Instead, I’m saying, if you’re not using it, let someone else use it. That might mean donating it or recycling it to be repurposed into something else.”

This article first appeared on the Macquarie University website The Lighthouse and is republished with permission.

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