Advertise with YourLifeChoices
The median age in Australia is increasing.
People aged 55+ are only 27 per cent of the population yet own 50 per cent of the nation’s private wealth and have 46 per cent of the disposable income.*
This growing segment of the population is exactly who we talk to.
YourLifeChoices offers advertisers the opportunity to engage with their target audience across Australia's longest established, highest membership, retirement website and weekly podcast.
Our 260,000 members (and counting) are active and engaged, creating a community of like-minded, passionate people, determined to live their best possible life – and most affordable retirement.
Utilise the reach and engagement that YourLifeChoices offers and get in touch with us today.
phone: 03 9081 9998
*Secrets and Lies: Ageless and Booming, WPP AUNZ
YourLifeChoices provides a range of different advertising options for companies targeting Australia’s lucrative 50+ market. YourLifeChoices boasts robust traffic statistics and industry leading click through rates in our Enewsletters. Advertising options include BLUE CHIP AFFILIATE sponsorships, microsite sponsorships, display advertising, EDMs, enewsletter content and Discount Directory listings.
Advertising to 50–75-year-olds on YourLifeChoices website and in our enewlsetters is risk free, as we guarantee an agreed minimum number of page views. At the conclusion of your activity a report will be sent confirming this amount has been reached – and in most cases surpassed.
Takeover
Take over the site! Or the section that matters most to you. Contact us for the chance to make a real splash on a specific page of the website.
Medium Rectangle (MREC)Advertisement
A tile advertisement 300 pixels wide by 250 pixels in height supplied in jpg, bmp, gif, png or swf formats with a link to the desired page embedded into the MREC or supplied depending on format.
Leaderboard
A banner advertisement 728 pixels wide by 90 pixels in height supplied in jpg, bmp, gif, png or swf formats with a link to the desired page embedded into the banner or supplied depending on format.
Carousel
Make your product or service part of the news on the home page or top categories in the revolving carousel. Contact us for individual pricing or as part of a comprehensive display advertising package.
Display Advertising
Takeover
Take over the site! Or the section that matters most to you. Contact us for the chance to make a real splash on a specific page of the website.
Medium Rectangle (MREC) Advertisement
A tile advertisement 300 pixels wide by 250 pixels in height supplied in jpg, bmp, gif, png or swf formats with a link to the desired page embedded into the MREC or supplied depending on format.
Leaderboard
A banner advertisement 728 pixels wide by 90 pixels in height supplied in jpg, bmp, gif, png or swf formats with a link to the desired page embedded into the banner or supplied depending on format.
Caraousel
Make your product or service part of the news on the home page or top categories in the revolving carousel. Contact us for individual pricing or as part of a comprehensive display advertising package.
Enewsletter Insertion
A 30 word teaser will appear in the Enewsletter which will spill to the 30 word introduction and 270 additional words on a relevant page of the website, plus an image (1000x467) with a link to your website. Your information will remain on the website for a further 2 months or until the offer has finished, whichever comes first.
Display Advertising
Enewsletter Insertion
A 30 word teaser will appear in the Enewsletter which will spill to the 30 word introduction and 270 additional words on a relevant page of the website, plus an image (1000x467) with a link to your website. Your information will remain on the website for a further 2 months or until the offer has finished, whichever comes first.
EDM (Solus E-blast)
Tailor your unique message and promote your brand with an exclusively created Enewsletter containing up to 10 articles about your product or service.
Enewsletter Leaderboard
Combines a banner (580 x 90 pixels) on the top of the Tuesday or Saturday Enewsletter with an editorial insertion as described above.
Join Australia’s largest and longest-running digital resource for over 50s
YourLifeChoices is Australia’s longest established and most trusted digital publication and website for the 50+ audience, with a core focus on
helping Australians navigate midlife and the retirement landscape.
Receive daily eNewsletters
YourLifeChoices sends daily newsletters, featuring news, information on retirement income and planning, travel, health, lifestyle and wealth, as well as opinion and updates specific to Australians aged over 50.
Add your voice
As the voice of retirement, YourLifeChoices provides a vital forum for our members. Share your opinions in the comments section of our articles. Discuss topics of your choosing on The Meeting Place. Offer articles for publication. Take part in monthly surveys to help us shape content that is relevant to your age and stage. Share your opinions for your chance to win great prizes!
Access to eGuides and special reports
YourLifeChoices produces eGuides on core topics, including a quarterly Retirement Affordability Index, survey results and informative Age Pension eBooks aimed at making your retirement – and life in general – more affordable and informed.
Connect with
YourLifeChoices is Australia’s most established and trusted digital publication for the 50+ audience, with a core focus on helping Australians navigate midlife and the retirement landscape.
Since 2000, YourLifeChoices has been providing Australians with essential news, articles and retirement resources – and membership is FREE!