Finance
Article: How to budget in retirement
Why it worked: With the recent changes to superannuation and pensions, older Australians are increasingly concerned to ensure they don’t outlive their savings.
Author: Kaye Fallick
Retirement
Article: Can two live as cheaply as one?
Why it worked: Relationship and Money Q+A is a very popular topic. Financial expert Louise Biti provides the answers to such fundamental questions.
Author: Louise Biti
Travel
Article: Are these on your bucket list?
Why it worked: Based on YourLifeChoices research with 4500 respondents. Readers found it difficult to resist clicking to see if the locations match those on their bucket list.
Author: Jeremy Bourke
Health
Article: Five great myths of ageing
Why it worked: The title encourages an older demographic to want to uncover the myths and how they should be challenged. Lists tend to click well.
Author: Kaye Fallick
Technology
Article: How to clear your browser history
Why it worked: The older demographic prefer to remain private in many aspects of their life, including their digital persona.
Author: Leon Della Bosca
*Campaign Monitor April 2016
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