Supermarkets slash seafood prices before Easter

Seafood lovers can nab a bargain over the Easter weekend as Coles and Woolworths slash prices before the holiday.

Woolworths has fresh skin-on salmon at $29/kilo, a saving of $4, across all states. 

From Wednesday, cooked thawed small rock lobsters will be available for $22 each, $5 less than usual.

Customers in Queensland, NSW and Tasmania can also save $4 per kilo on fresh, large cooked Australian tiger prawns that will be sold at $29/kg.

Deals on various other tiger prawn sizes are available in selected stores across Australia.

Woolworths seafood commercial director Tim Dudding said: “Value had never been more important at Woolworths.

“Rock lobster is always one of our most popular seafood products, particularly in the lead-up to holidays like Christmas and Easter, so we are pleased to announce the return of our $22 rock lobster deal.”

Coles is also wading into its biggest week of seafood sales.

Coles said in a statement that it expects customers to grab more than 500,000 kilos of fresh seafood, which includes 66,400kg of salmon, 90,000 lobsters and 324,000 oysters. 

Responsibly sourced raw banana prawns are down to $22 per kilo and West Australia rock lobsters are available at $22 each, a saving of $5. 

Tasmanian skin-on salmon is available for $29/kg, a saving of $4/kg. 

Australian thawed, cooked large black tiger prawns are $5 less, down to $27, while cooked black tiger prawns are $29/kg, a saving of $4/kg.

So why do we eat fish at Easter? 

Well, it was originally a tradition not to eat the flesh of warm-blooded animals to acknowledge the sacrifice Jesus made. Fish are also a symbol of Christianity.

I’m sure a humble carpenter from the Middle East is stoked we are buying cheap lobsters in his honour. 

This week’s best deals


Sensible: Schmackos Strapz, $4.80, save $2.90. Our postie carries these around to make friends with the local dogs and they love her for it. Maybe an Easter treat for your pet.

Indulgence: Smiths Chips, better than half price $2.40. You can have all those fancy flavours and kettle chips, these are still the best chips in all their addictive salty glory. I will die on this hill.

See the catalogue here.


Sensible: Coles Australian Lamb Shoulder, $18/kg. A little bit more fatty than a leg, but as a result it’s great on the barbecue or for slow cooking. Try it in this delicious Slow Roasted Harissa Lamb Shoulder.

Indulgence: Ocean Blue Sliced Smoked Salmon, 350g, $16. This is less than $50/kg, which is good for smoked salmon. It might seem expensive, but a little goes along way.

See the catalogue here.


Sensible: Urban Eats Gozleme, $3.99. Look, nothing beats fresh gozleme, but if you are in dire need of an easy, delicious snack, this one is hard to go past. A bit of a cult line in the world of Aldi fans.

Indulgence: Indulgent Hot Cross Bun range, $3.49. It you are wondering if I put this range here so I could follow indulgence with indulgent, you’d be right. But otherwise, this range has won a Canstar Blue five star rating, and that’s good enough for me. Fancy flavours include salted caramel and brioche.

See the catalogue here.


Sensible: Uncle Tobys Oats, half price $2.25. The weather must be cooling down, oatmeal is turning up on special. You can have all those other flavours, the original is still the best, served with milk and brown sugar.

Indulgence: Sealord Southern Blue Whiting or Hoki fish bites, $8.40, save $2.10. Does anyone give up meat for Lent any more? If you do, don’t punish yourself preparing fish when you can just bung these in the oven. Easter is also a holiday after all. These are described as ‘classic crumb’ as opposed to ‘modern crumb’, I suppose?

See the catalogue here.

Do you eat fish and seafood on Easter Friday? Is it tradition or part of your faith? Why not share your experience in the comments section below.

Also read: Inflation forcing shoppers into unhealthy choices

Jan Fisher
Jan Fisher
Accomplished journalist, feature writer and sub-editor with impressive knowledge of the retirement landscape, including retirement income, issues that affect Australians planning and living in retirement, and answering YLC members' Age Pension and Centrelink questions. She has also developed a passion for travel and lifestyle writing and is fast becoming a supermarket savings 'guru'.
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