Aussie business offers a free bottle of wine for each week in lockdown

Apart from some ‘COVIDiots’ making, as Victorian Premier Daniel Andrews bluntly puts it, “shitty choices”, most Aussies are fighting the good fight by abiding by lockdown rules, however clear or muddy they may be.

Mr Andrews is undoubtedly the posterchild of COVID lockdowns. More recently, the posterchild for how to do them right.

Hardly an Australian would have missed his daily diatribes directing Victorians through and out of lockdown after lockdown, and back in again.

He’s also been the subject of a hit song – Mashd N Kutcher’s Get on the Beers (Ft. Dan Andrews), which came in at number 12 on the Triple J Hottest 100 last year.

Read: Lockdowns didn’t turn us all into lushes, says Roy Morgan report

While the Premier’s words were about having a drink once lockdowns ended, another Aussie business is offering you a drink (or two, or three, or four …) to get you to stay in lockdown.

Liquoroo, an Australian alcohol delivery app, wants to lift your spirits with a free bottle of wine each week you’re in lockdown.

“Liquoroo is doing its part to help fight against COVID,” says a company spokesperson.

“The most important thing is to get vaccination up to 80 per cent while keeping COVID case numbers low.”

To this end, Liquoroo is offering a free bottle of wine for you to enjoy at home every week until vaccination rate gets to 80 per cent.

Read: Drinking wine may help protect you from cataracts

This offer is ideal for the mob who, last weekend, decided to take a takeaway pub crawl along a popular strip just outside of Melbourne, and for those in other states who think drinking wine in a park should be counted as ‘exercise’.

“This is a great incentive for Aussies to stay at home before Australia gets to the desired jab rate,” says Liquoroo.

“To sweeten the deal, you can get your favourite drinks delivered to you in 30 minutes with a delivery fee of only $4.”

“Download the Liquoroo app and we’ll deliver on demand to most of Sydney, Melbourne, Brisbane, Adelaide and Hobart. Even if you live outside of our demand delivery zones or outside the metropolitan area, you can still get your free wine and other drinks delivered to you by regular post.”

The Liquoroo deal is not the first to offer alcohol as an incentive to do the right thing during the pandemic.

Read: Ageing and alcohol

Pubs across NSW and Victoria have been offering free beer to vaccinated people, in a move admonished by the Therapeutic Goods Administration but backed by Prime Minister Scott Morrison.

Mr Morrison said that while the medicines regulator was doing its job, he’d like it to be more flexible and “ensure that these goodhearted, good-natured sorts of initiatives that people may take on of their own volition [are allowed]”, adding that such efforts should be applauded.

“I think it was done in good faith and in good spirit,” said the PM.

To know and read more about Liquoroo, visit

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Written by Leon Della Bosca

Leon Della Bosca has worked in publishing and media in one form or another for around 25 years. He's a voracious reader, word spinner and art, writing, design, painting, drawing, travel and photography enthusiast. You'll often find him roaming through galleries or exploring the streets of his beloved Melbourne and surrounding suburbs, sketchpad or notebook in hand, smiling.